TED Blog: Q&A with Diane Benscoter: Joining, leaving and ultimately defeating the cult

Joining, leaving and ultimately defeating the cult:

"For me, finding memetics was like water to a thirsty person. It was only theory that was able to explain what happened to my brain and how it could be prevented in others. This circular logic I was caught in was a malfunction -- if that meme caught on and people started speaking out against circular logic, perhaps the incidence of that malfunction could be reduced. We have memes about which sandal is fashionable for which season, why not a meme against circular logic?"